9 things I’ve learned about branding (and life)

Jul 23, 2018 | Branding

Last year, while launching a branding course when my son was just a few months old, it dawned on me that there were several parallels between branding principles and infant development. Upon further reflection, I realised that there are indeed several parallels...

Our branding story | Part two

Jun 27, 2018 | Branding

Making a decision about a name for something is always hard. If you’ve ever had to name a baby or even a pet, you might remember the process. Gathering ideas Making a short-list Maybe even change your mind a few times? ‘Materia Marketer’ was a great...

Our branding story | Part one

Jun 12, 2018 | Branding

Networking meetings are often recommended as a way to meet like-minded people and build your business. For me, the best thing I got out of my networking membership was my friendship with Lulu! I’m often asked how Lulu and I came to set up Your Radiant Business....
Why I’m working on my elevator pitch

Why I’m working on my elevator pitch

Nov 21, 2017 | Branding

With Christmas coming up, I’m starting to get party invitations, which is nice. I like parties. Even though at some point I know I’ll find myself having to explain what I do. I’m used to people being curious about me. I don’t think I fit into...

A simple question that can change everything: why?

Nov 22, 2015 | Branding, Inspiration

Last week, the monthly meeting of the Women in Business Network (WIBN) group that we both belong to (where we met, over a year and a half ago), took place.   Casual conversation with a few of the ladies, revealed that there was a general feeling of exhaustion and...

Be Yourself – Everyone Else Is Taken

Jul 3, 2015 | Branding

Nobody wants generic I was lucky enough to be invited to a wedding in Tuscany recently. The occasion definitely called for a new dress. I love dresses and hadn’t bought a new one for a while, so this was super exciting! An entire evening passed without me noticing. I...