9 things I’ve learned about branding (and life)

Last year, while launching a branding course when my son was just a few months old, it dawned on me that there were several parallels between branding principles and infant development. Upon further reflection, I realised that there are indeed several parallels...

Our branding story | Part two

Making a decision about a name for something is always hard. If you’ve ever had to name a baby or even a pet, you might remember the process. Gathering ideas Making a short-list Maybe even change your mind a few times? ‘Materia Marketer’ was a great...

Our branding story | Part one

Networking meetings are often recommended as a way to meet like-minded people and build your business. For me, the best thing I got out of my networking membership was my friendship with Lulu! I’m often asked how Lulu and I came to set up Your Radiant Business....
Why I’m working on my elevator pitch

Why I’m working on my elevator pitch

With Christmas coming up, I’m starting to get party invitations, which is nice. I like parties. Even though at some point I know I’ll find myself having to explain what I do. I’m used to people being curious about me. I don’t think I fit into...

A simple question that can change everything: why?

Last week, the monthly meeting of the Women in Business Network (WIBN) group that we both belong to (where we met, over a year and a half ago), took place.   Casual conversation with a few of the ladies, revealed that there was a general feeling of exhaustion and...

Be Yourself – Everyone Else Is Taken

Nobody wants generic I was lucky enough to be invited to a wedding in Tuscany recently. The occasion definitely called for a new dress. I love dresses and hadn’t bought a new one for a while, so this was super exciting! An entire evening passed without me noticing. I...